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Projects> Docklands
Light Rail
Docklands Light Rail
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We were commissioned to undertake market analysis and
revenue and demand modelling work to support First's bid for the
new Dockland Light Railway franchise, commencing April 2006. The
market analysis work comprised analysis of data available in the
bid data room, supported by additional sources such as census, LATS,
and relevant study data to assess the impact of forthcoming schemes
and developments on DLR demand. The modelling work involved the construction
of an Excel-based revenue model that fed directly into the bidder's
financial model.
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